shop
STORY
When I visited this store recently, there was a rather odd mix of items on display all somehow based around the topic of “work/space”. Nonsensical new age self-help books vied for space with expensive coffee machines, jigsaw puzzles and tech gadgets. But if you don’t desire any of these items, you can come back in a couple of weeks and check out a completely different selection. That’s what makes this place interesting, you never can be sure exactly what you’ll find. Every four to eight weeks, this shop tells a different “story” with a entirely new design, new merchandise and new theme. Their website refers to this concept as “ephemeral retail”, kind of catchy isn’t it?
51 countries - 350 spots